How Ditur manages shift planning with Smartplan
“With Smartplan you don't have to worry about administrative things. It's nice to have a system that can just keep track of it - both all the hours and the agreements that are occasionally made with employees.”
Daniel
/
COO
Ditur
When a small startup grows into a mature organization
As the number of employees has grown, Ditur has experienced a need to replace several digital solutions along the way. However, not Smartplan, which has met their needs from the very beginning and continues to do so now, with over 80 employees.
“It creates an incredible amount of value for us because we don't have to spend all that time on administrative things. We just have an expectation that everything will work out. That's also why we've continued to use Smartplan.”
Daniel
/
COO
Ditur
How a typical rota looks at Ditur
At Ditur, the rotas for each location are set up differently depending on the time spans the employees need to work in. Different administrators are responsible for their respective rotas. A typical week in the rota for their warehouse looks like this:
No more extra administrative work
Previously, Ditur created rotas in an Excel sheet, which was then shared with the employees in a Facebook group. The challenge with this approach was the frequent changes to rotas or employees' hours. With Smartplan, they avoid unnecessary administrative work.
Capacity management
Clocking in and out
Salary export
“It's easy for us to put out a rota and say, these are the shifts we need, and then the employees can sign up themselves. They also have some freedom where they can make a comment that they might not arrive until 10 a.m., and that works well for us.”
Daniel
/
COO
Ditur
A business with a focus on customer service
As a customer, you can expect to receive dedicated service. Ditur strives to always find a solution to each customer’s problem, which is reflected in the fact that their customers often return.
Scandinavia's largest watch store
In the winter of 2014, ditur.dk was founded by brothers Mikkel and Kasper Dissing, and the company has only grown since then. We recently visited their headquarters in Hasselager, where we met with the company’s COO, Daniel. During our conversation, we learned about Ditur’s daily operations and how they use Smartplan.
Daniel has been part of Ditur’s journey almost from the beginning and was the company’s first full-time employee. He has seen how the company grew from just a few employees to the 80-90 staff members they have today.
Ditur is now Scandinavia’s largest watch store, operating both a large webshop and a physical store in the center of Aarhus. Initially, the company focused solely on selling watches, but over time, they have expanded their range to include accessories and jewelry.
"Especially in the past three years, we’ve gone from being a small startup to a mature organization, where we now have 80-90 employees."
At Ditur, the focus is strongly on the service they provide to their customers. They use tools like Facebook groups to share daily offers and engage in dialogue with customers. This approach reflects Ditur’s desire not to come across as a large, distant company. Instead, they value the close contact they can achieve with their customers.
This is also reflected in their results. Last year alone, they shipped nearly 200,000 orders to customers, and according to Daniel, they often see repeat customers returning later to make additional purchases.
"We’re a bit like a supermarket, if you can put it that way, although we also have our own brands. So we put a lot of emphasis on excellent service. We always need to provide customers with an option or solution and help them in some way."
After our visit, we are confident that great service is a hallmark of the company. Everywhere we went, we were greeted with smiles and friendly hellos. We ended our tour with a short walk to see the new, even larger headquarters that Ditur is currently building.
At Smartplan, we look forward to continuing to help Ditur manage shift planning for even more employees.
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